The blog
Posts for people running campsites and outdoor brands.
How to get more bookings, what actually works on Instagram, what to say in your emails, and why the quieter weeks don't have to be empty. No jargon.
1 Feb 2026
5 Ways to Turn First-Time Glampers Into Repeat Guests
Your glamping site gave them an amazing first experience. But how do you make sure they come back? Here are five practical strategies that don't require a massive marketing budget.
Read →
1 Jan 2026
Why Community Is Your Campsite's Best Marketing Tool
Word of mouth has always been powerful. But in the age of social media, community is everything. We explore how to build one around your outdoor brand.
Read →
1 Dec 2025
The Rise of the Midweek Camper: What It Means for Your Business
Remote work has changed when people travel. Midweek bookings are on the rise, and smart campsites are already adapting. Here's how.
Read →
1 Nov 2025
The Van Life Audience Is a Goldmine for Campsites - Here's How to Reach Them
Van lifers are loyal, social-media-savvy, and always looking for their next stop. If your campsite isn't speaking their language, you're leaving bookings on the table.
Read →
1 Oct 2025
How to Build a Seasonal Content Calendar for Your Campsite
Spring launches, summer peaks, autumn escapes, winter planning - every season has a story. A simple content calendar keeps you visible all year round.
Read →
1 Sept 2025
7 Instagram Mistakes Outdoor Brands Keep Making (And What to Do Instead)
Posting pretty photos isn't a strategy. We break down the most common social media mistakes we see from campsites and outdoor brands, and how to fix them fast.
Read →
1 Aug 2025
How to Build a Campsite Email List From Scratch
An email list is one of the most valuable assets your campsite can own. Here's a step-by-step guide to growing yours, even if you're starting from zero.
Read →
1 Jul 2025
Pricing Psychology for Glamping Sites: Charge What You're Worth
Too many glamping sites undercharge because they're afraid to put people off. But pricing is about perception, not just numbers. Here's how to get it right.
Read →
1 Jun 2025
Why Dog-Friendly Is No Longer Optional for Campsites
Over 30% of UK campers travel with a dog. If your site isn't dog-friendly, or isn't shouting about it, you're missing a huge chunk of the market.
Read →
